A profit-oriented decision system
Leon Winer
| Year of publication: |
1976
|
|---|---|
| Authors: | Winer, Leon |
| Published in: |
Corporate strategy and product innovation. - New York : Free Press, ISBN 0-02-927500-8. - 1976, p. 348-359
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| Type of publication: | Article |
|---|---|
| Notes: | aus: Journal of Marketing. 30.1966, Jan |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003021406