A quantitative analysis of e-commerce : channel conflicts, data minig, and consumer privacy
von Maximilian Teltzrow
| Year of publication: |
2005
|
|---|---|
| Authors: | Teltzrow, Maximilian |
| Subject: | Electronic Commerce | E-commerce | Mobile Marketing | Mobile marketing | Datenschutz | Data protection | Vertriebsweg | Distribution channel | Öffentlichkeitsarbeit | Public relations | Marktforschung | Market research | Theorie | Theory | Deutschland | Germany | Data Mining | Data mining | Mehrgleisiger Vertrieb | Datensicherung | Kommunikationsstrategie |
| Extent: | 219 S graph. Darst 29 cm |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Hochschulschrift ; Thesis ; Graue Literatur ; Non-commercial literature |
| Language: | English |
| Thesis: | Berlin, Humboldt-Univ., Diss, 2005 (Nicht für den Austausch) |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003139206