A resource-based approach to strategy analysis in the new digital television arena
Year of publication: |
2011
|
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Authors: | Turba, Luca |
Published in: |
Technology analysis & strategic management. - Abingdon, Oxfordshire : Routledge, Taylor & Francis, ISSN 0953-7325, ZDB-ID 32138-2. - Vol. 23.2011, 5, p. 545-566
|
Subject: | Fernsehen | Television | USA | United States | Strategisches Management | Strategic management | Wettbewerbsstrategie | Competitive strategy | Digitaler Rundfunk | Digital broadcast | Ressourcenorientierter Ansatz | Resource-based view |
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