A review of internet and social network advertising formats
Year of publication: |
2017
|
---|---|
Authors: | Rejon-Guardia, Francisco ; Martínez-López, Francisco J. |
Published in: |
Digital advertising : theory and research. - New York : Routledge, Taylor & Francis Group, ISBN 1-138-65445-0. - 2017, p. 362-381
|
Subject: | Online-Marketing | Internet marketing | Internetnutzung | Internet usage | Erfolgsfaktor | Success factor |
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