A shift in inter-firm relationships towards sustainability in the Japanese video game industry
Year of publication: |
2017
|
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Authors: | Ohkita, Kenichi |
Published in: |
World review of entrepreneurship, management and sustainable development. - Olney, Bucks. : Inderscience Enterprises, ISSN 1746-0573, ZDB-ID 2193382-0. - Vol. 13.2017, 4, p. 441-449
|
Subject: | cooperative advertising | coopetition | inter-firm relationships | complementary firms | Japanese video game market | Japan | Computerspiel | Video game | Unternehmenskooperation | Inter-firm cooperation | Koopetition | Coopetition |
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