A step-by-step guide to smart business experiments
by Eric T. Anderson and Duncan Simester
| Year of publication: |
2011
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|---|---|
| Authors: | Anderson, Eric T. ; Simester, Duncan |
| Published in: |
Harvard business review : HBR. - Boston, Mass. : Harvard Business School Publ. Corp., ISSN 0017-8012, ZDB-ID 2382-6. - Vol. 89.2011, 3, p. 98-105
|
| Subject: | Konsumentenverhalten | Consumer behaviour | Experiment | Organisationale Entscheidung | Organizational decision-making |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10008904855