A study in successful exporting
Year of publication: |
1971
|
---|---|
Authors: | Cunningham, M.T. ; Spiegel, R.I. |
Published in: |
European Journal of Marketing. - MCB UP Ltd, ISSN 1758-7123, ZDB-ID 2002936-6. - Vol. 5.1971, 1, p. 2-12
|
Publisher: |
MCB UP Ltd |
Subject: | Export | Success | Marketing | Management development | Awards |
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