A tangled web : should online review portals display fraudulent reviews?
Year of publication: |
2020
|
---|---|
Authors: | Ananthakrishnan, Uttara M. ; Li, Beibei ; Smith, Michael D. |
Published in: |
Information systems research : ISR. - Catonsville, MD : INFORMS, ISSN 1047-7047, ZDB-ID 1081934-4. - Vol. 31.2020, 3, p. 950-971
|
Subject: | fraudulent reviews | randomized experiment | user trust | online platform | Data Mining | Data mining | Digitale Plattform | Digital platform | Virales Marketing | Viral marketing | Social Web | Social web | Electronic Commerce | E-commerce | Vertrauen | Confidence | Online-Marketing | Internet marketing | Internet | Online-Handel | Online retailing | Personalisierung | Personalization | Konsumentenverhalten | Consumer behaviour |
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