A tear in the iron curtain : the impact of Western television on consumption behavior
Year of publication: |
March 2016
|
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Authors: | Bursztyn, Leonardo ; Cantoni, Davide |
Published in: |
The review of economics and statistics. - Cambridge, Mass. : MIT Press, ISSN 0034-6535, ZDB-ID 207962-8. - Vol. 98.2016, 1, p. 25-41
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Subject: | Fernsehwerbung | Television advertising | Westdeutsche Bundesländer | West Germany | Werbewirkung | Advertising effects | Konsumentenverhalten | Consumer behaviour | DDR | German Democratic Republic |
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A tear in the iron curtain : the impact of western televison on consumption behavior
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A tear in the iron curtain : the impact of western television on consumption behavior
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A Tear in the Iron Curtain: The Impact of Western Television on Consumption Behavior
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A Tear in the Iron Curtain: The Impact of Western Television on Consumption Behavior
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