Absence Makes the Mind Grow Sharper: Effects of Element Omission on Subsequent Recall
| Year of publication: |
2002
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|---|---|
| Authors: | Sengupta, Jaideep ; Gorn, Gerald J. |
| Published in: |
Journal of marketing research : JMR. - Chicago, Ill : Assoc, ISSN 0022-2437, ZDB-ID 2183195. - Vol. 39.2002, 2, p. 186-201
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