Achieving success through innovation : cases and insights from the hospitality, travel, and tourism industry

Cathy A. Enz, Sheryl E. Kimes, Judy A. Siguaw, Rohit Verma, and Kate Walsh ; edited by Glenn Withiam.

1. The nature of innovation -- 2. Improving the customer experience -- 3. Better human resources for improved operations -- 4. Sustainability innovation -- 5. Applying technology for corporate success -- 6. Innovative restaurant concepts -- 7. Lodging concept innovation -- 8. Strategic intermediation -- 9. Achieving success through innovation -- About the authors -- Index.

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Year of publication:	2016 ; First edition.
Authors:	Enz, Cathy A. ; Kimes, Sheryl E. ; Siguaw, Judy A. ; Verma, Rohit ; Walsh, Kate.
Other Persons:	Withiam, Glenn. (ed.)
Publisher:	New York, New York (222 East 46th Street, New York, NY 10017) : Business Expert Press

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Extent:	1 online resource (x, 200 pages)
Series:	Service systems and innovations in business and society collection
Type of publication:	Book / Working Paper
Language:	English
ISBN:	978-1-63157-044-5 ; 978-1-63157-043-8 ; 978-1-63157-043-8
Source:	ECONIS - Online Catalogue of the ZBW

Persistent link: https://www.econbiz.de/10012683024