Activation of country stereotypes : automaticity, consonance, and impact
Marc Florian Herz; Adamantios Diamantopoulos
| Year of publication: |
2013
|
|---|---|
| Authors: | Herz, Marc Florian ; Diamantopoulos, Adamantios |
| Published in: |
Journal of the Academy of Marketing Science. - New York, NY : Springer Science + Business Media LLC, ISSN 0092-0703, ZDB-ID 1187865-4. - Vol. 41.2013, 4, p. 400-417
|
| Subject: | country stereotypes | country of origin effects | automatic cue processing | cognitive dissonance |
| Extent: | Ill. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009776522