Ad women : how they impact what we need, want and buy
Juliann Sivulka
| Year of publication: |
2009
|
|---|---|
| Authors: | Sivulka, Juliann |
| Publisher: |
Amherst, NY : Prometheus |
| Subject: | USA | Marketing | Frau | Soziale Rolle | Geschichte | Women in the advertising industry | United States | History | Women in marketing | Businesswomen | Advertising | Consumers | Social change |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | 415 S. : Ill. 23cm |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 978-1-59102-672-3 ; 1-59102-672-5 |
| Classification: | Marketing |
| Source: |
Persistent link: https://www.econbiz.de/10004925804