Adding Regret to Fear Appeals: When the Going Gets Difficult, Regret Gets Action
Year of publication: |
2019
|
---|---|
Authors: | Passyn, Kirsten |
Published in: |
Journal of Consumer Affairs. - Wiley, ISSN 1745-6606, ZDB-ID 2066552-0. - 2019 (24.07.)
|
Publisher: |
Wiley |
Saved in:
Online Resource
Saved in favorites
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