Adopting and consuming innovations
Ritsuko Ozaki and Mark Dodgson
| Year of publication: |
2010
|
|---|---|
| Authors: | Ozaki, Ritsuko ; Dodgson, Mark |
| Published in: |
Prometheus : critical studies in innovation. - Abingdon : Routledge, ISSN 0810-9028, ZDB-ID 879977-5. - Vol. 28.2010, 4, p. 311-326
|
| Subject: | Konsumentenverhalten | Consumer behaviour | Innovation | Innovationsdiffusion | Innovation diffusion | Produktentwicklung | New product development | Innovationsakzeptanz | Innovation adoption | Innovationsmanagement | Innovation management |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009126773