Adoption of technologically based innovations : the neglected role of bounded rationality
Year of publication: |
2012
|
---|---|
Authors: | Gounaris, Spiros ; Koritos, Christos D. |
Published in: |
The journal of product innovation management : an international publication of the Product Development & Management Association. - Oxford : Blackwell Publishing, ISSN 0737-6782, ZDB-ID 722136-8. - Vol. 29.2012, 5, p. 821-838
|
Subject: | Innovationsakzeptanz | Innovation adoption | Electronic Banking | Electronic banking | Privatkundengeschäft | Personal banking | Griechenland | Greece |
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