Advertisement spending and income : an aggregative analysis
Baiding Hu, Amal Sanyal (Faculty of Agribusiness and Commerce, Lincoln University, Christchurch, New Zealand)
| Year of publication: |
April 2016
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|---|---|
| Authors: | Hu, Baiding ; Sanyal, Amal |
| Published in: |
Theoretical economics letters. - Irvine, Calif. : Scientific Research, ISSN 2162-2078, ZDB-ID 2657454-8. - Vol. 6.2016, 2, p. 356-366
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| Subject: | Advertisement Spending | GDP | Granger Causality | Cointegration | Werbung | Advertising | Kausalanalyse | Causality analysis | Nationaleinkommen | National income | Kointegration | Privater Konsum | Private consumption |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.4236/tel.2016.62040 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011545790