Advertisers' perceptions of search engine marketing
Heikki Karjaluoto and Hannele Leinonen
| Year of publication: |
2008
|
|---|---|
| Authors: | Karjaluoto, Heikki ; Leinonen, Hannele |
| Published in: |
International journal of internet marketing and advertising : IJIMA. - Olney, Bucks. : Inderscience Enterprises, ISSN 1477-5212, ZDB-ID 2151676-5. - Vol. 5.2009, 1, p. 95-112
|
| Subject: | Online-Marketing | Internet marketing | Suchmaschine | Search engine | Finnland | Finland |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003812638