Advertising and cultural politics in global times
Pamela Odih
| Year of publication: |
2010
|
|---|---|
| Authors: | Odih, Pamela |
| Publisher: |
Farnham [u.a.] : Ashgate |
| Subject: | Werbung | Advertising | Konsum | Consumption | Soziologie | Sociology |
| Description of contents: | Table of Contents [gbv.de] |
| Extent: | XIV, 285 S. Ill. |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| Notes: | Includes bibliographical references and index Governing neoliberal vistas and the cultural politics of economic life -- Governmentality and the political economy of the sign -- Inversions in the political economy of global signs -- Aesthetic disruptions in the cultural politics of representation -- Semiology of time in postmodern cultural politics -- Political economy of citizen branding -- Aesthetics as the transgressive politics of the self -- Technoscapes and the geo-politics of global advertising -- Conclusion: towards a transgressive techno-political caesura. |
| ISBN: | 978-0-7546-7711-6 ; 978-0-7546-9428-1 |
| Classification: | Öffentlichkeit |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003937531