Advertising and marketing research : a new methodology
B. Stuart Tolley
| Year of publication: |
1977
|
|---|---|
| Authors: | Tolley, B. S. |
| Publisher: |
Chicago : Nelson-Hall |
| Extent: | 312 S. : graph. Darst. |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| Source: |
Persistent link: https://www.econbiz.de/10004738656