Advertising and new media
Christina Spurgeon
| Year of publication: |
2008
|
|---|---|
| Authors: | Spurgeon, Christina |
| Publisher: |
London : Routledge |
| Subject: | Internet | Neue Medien | Werbung | Internet advertising | Advertising | Social aspects | Mass media | Mass media and business |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | 135 S. |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Bibliographie |
| Language: | English |
| ISBN: | 0-415-43034-8 ; 0-415-43035-6 ; 978-0-415-43034-0 ; 978-0-415-43035-7 |
| Classification: | Massenkommunikation, Massenmedien: Allgemeines ; Marketing |
| Source: |
Persistent link: https://www.econbiz.de/10004890075