Advertising and oligopoly : Correlations in search of understanding
Year of publication: |
1978
|
---|---|
Authors: | Henning, John A. ; Mann, H. Michael |
Published in: |
Issues in advertising : the economics of persuasion ; [a conference spons. by the American Enterprise Institute for Public Policy Research]. - Washington, D.C., ISBN 0-8447-2126-3. - 1978, p. 253-266
|
Subject: | Werbung | Vereinigte Staaten |
Description of contents: |
Commentaries. S. 267-284
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