ADVERTISING DATA ANALYSIS USING ROUGH SETS MODEL
Year of publication: |
2005
|
---|---|
Authors: | KUMAR, ASHWANI ; AGRAWAL, D. P. ; JOSHI, S. D. |
Published in: |
International Journal of Information Technology & Decision Making (IJITDM). - World Scientific Publishing Co. Pte. Ltd., ISSN 1793-6845. - Vol. 04.2005, 02, p. 263-276
|
Publisher: |
World Scientific Publishing Co. Pte. Ltd. |
Subject: | Advertising | strategy | decision-making | forecasting | promotion | sales forecasting | time series | knowledge discovery | rough sets | decisions under uncertainty | marketing decision support system |
-
Application of integrated data mining techniques in stock market forecasting
Huang, Chin-yin, (2014)
-
Frequent pattern mining-based sales forecasting
Murlidharan, Vikayalaksmi, (2013)
-
Özden Gür Ali, (2016)
- More ...
-
Sagar, Mahim, (2009)
-
Handbook of research on cloud computing and big data applications in IoT
Gupta, Brij, (2019)
-
Handbook of research on modern cryptographic solutions for computer and cyber security
Gupta, Brij, (2016)
- More ...