Advertising disability

From misfortune to mainstream: the evolving nature of representations of disability in advertising -- Money maker, piss taker: charity sadvertising and non disabled "saviours" -- Masking madness: pathologizing portrayals of mental health issues in advertising -- Crossing the (tag)line: when advertisers take controversial, humorous and risky approaches to representing disability -- From disavowed to desirable: sexy, sanitised and speculative appeals -- The cost of fame: disabled supercrips, superstars and social media influencer marketing.