Advertising in a changing China
Frank Bittner
| Year of publication: |
2007 ; 1. Aufl.
|
|---|---|
| Authors: | Bittner, Frank |
| Publisher: |
Bremen : Salzwasser-Verl. |
| Subject: | China | Werbung |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | X, 93 S. |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Universitätsschrift |
| Language: | English |
| Thesis: | Zugl.: Nürtingen, Geislingen (Steige), Hochsch. für Wirtschaft und Umwelt, Diplomarbeit, 2006 |
| Notes: | Literaturverz. S. 83 - 93 |
| ISBN: | 978-3-937686-88-2 ; 3-937686-88-6 |
| Classification: | Marketing |
| Source: |
Persistent link: https://www.econbiz.de/10004908760