Advertising in radio and television broadcasts
... prep. by H. G. Knitel. Committee of Experts on the Electronic Media
| Alternative title: | La publicité dans les émissions de radio et de télévision |
|---|---|
| Year of publication: |
1982
|
| Other Persons: | Knitel, H. G. (contributor) |
| Publisher: |
Strasbourg : Council of Europe |
| Subject: | Rundfunkwerbung | Europa | Rundfunk | Broadcast | Fernsehwerbung | Television advertising | Werbung | Advertising | Werbewirkung | Advertising effects | Fernsehen | Television | Hörfunkwerbung | Radio advertising |
| Extent: | 45 S graph. Darst |
|---|---|
| Series: | Mass media files. - Strasbourg : Council of Europe Press, ZDB-ID 2950988-9. - Vol. 1 |
| Type of publication: | Book / Working Paper |
| Language: | English |
| Notes: | Franz. Ausg. u.d.T.: La publicité dans les émissions de radio et de télévision |
| ISBN: | 92-871-0013-6 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10000422280