Extent: | 224 S. Ill., graph. Darst. |
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Series: | Routledge library editions / Advertising. - Abingdon : Routledge, ZDB-ID 2715532-8. |
Type of publication: | Book / Working Paper |
Type of publication (narrower categories): | Reprint |
Language: | English |
ISBN: | 978-0-415-81783-7 ; 978-0-203-58329-6 |
Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009738981