Affordances advancing user-created communication (UCC) in service : interactivity, visibility and anonymity
Year of publication: |
2022
|
---|---|
Authors: | Ciuchita, Robert ; Medberg, Gustav ; Penttinen, Valeria ; Lutz, Christoph ; Heinonen, Kristina |
Published in: |
Journal of service management. - Bingley : Emerald, ISSN 1757-5826, ZDB-ID 2495133-X. - Vol. 33.2022, 4/5, p. 688-704
|
Subject: | Affordances | Anonymity | Digital platforms | Interactivity | User-created communication (UCC) | Visibility |
-
Soini, Aleksi, (2023)
-
Reddit quarantined: Can changing platform affordances reduce hateful material online?
Copland, Simon, (2020)
-
Reddit quarantined : can changing platform affordances reduce hateful material online?
Copland, Simon, (2020)
- More ...
-
Social media marketing : the opportunities and challenges of paid, owned, and earned media
Penttinen, Valeria, (2022)
-
Netnography as a tool for understanding customers : implications for service research and practice
Heinonen, Kristina, (2018)
-
Invisible value formation : a netnography in retail banking
Medberg, Gustav, (2014)
- More ...