After Greenwashing : Symbolic Corporate Environmentalism and Society

Online-Ressource (312 p)

Description based upon print version of record

Cover; Half title; Series page; Title; Copyright; Dedication; Contents; Figures; Tables; Acknowledgements; Abbreviations; 1 Introduction; Core ideas and contributions; Book structure; 2 After greenwashing; The rise and fall of greenwashing; From greenwashing to symbolic corporate environmentalism; Greenwashing is an information disclosure decision; Greenwashing is deliberate; Greenwashing is initiated by companies; Greenwashing is beneficial to firms and costly to society; From greenwashing to symbolic corporate environmentalism; After greenwashing

3 Perspectives on symbolic corporate environmentalismTwo perspectives on corporate environmentalism; The conventional perspective; The critical perspective; Comparing the corporate environmentalism perspectives; Symbolic corporate environmentalism; Symbolic performance and symbolic gaps; Symbolic performance; Symbolic gaps; Consequences of symbolic corporate environmentalism; New directions and framing questions; 4 Drivers and consequences of symbolic corporate environmentalism; Strategically investing in green solutions; Deciding green solution quantity

Designing a portfolio of green solutionsConsequences of symbolic corporate environmentalism; Static analysis of the costs of symbolic corporate environmentalism; Dynamic analysis of the social energy penalty; Summary of social consequences of symbolic corporate environmentalism; 5 Study 1: Symbolic gaps in environmental strategies; Proactive environmental strategies and power; Explaining symbolic gaps: Decoupling and power; Hypothesis development; Symbolic performance; Symbolic gaps; Symbolic performance across fields; Symbolic gaps across fields; Methods; Meta-analytic techniques; Results

Discussion and implicationsEmpirical summary; Corporate environmental strategy and the social energy penalty; 6 Study 2: Pollution control technology and the production of symbolic capital; Pollution control technologies and the competition for symbolic capital; Empirical context: CCS demonstration projects; Methodology; Stage 1: Preliminary interviews in the Canadian CCS context; Stage 2: Analysis of CCS demonstration project communications; Results; Cultural symbols produced by organisations; Granting symbolic capital; Discussion and implications; Empirical summary

Pollution control technologies and the social energy penalty7 Study 3: The evolution of measurement and performance standards; Carbon accounting as a new measurement standard; Research approach; Three fields in carbon accounting; Practices and practitioners; Discourses; Discussion and implications; Empirical summary; Environmental disclosure standards and the social energy penalty; 8 Measurement and methods; Estimating the social cost curve; Direct costs of symbolic corporate environmentalism; Indirect costs of symbolic corporate environmentalism

Method 1: Estimation based on deadweight loss triangles

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