Extent: | XXII, 331 S. |
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Series: | Routledge advances in management and business studies. - New York, NY [u.a.] : Routledge, ZDB-ID 1492379-8. - Vol. 41 |
Type of publication: | Book / Working Paper |
Language: | English |
Notes: | Includes bibliographical references and index A medical anthropologist in Morocco : social and cultural factors and HIV/AIDSAddressing a global cause in local contexts : country case study of HIV/AIDS in Brazil -- Mexicom designs a national public health HIV/AIDS campaign -- Ross IVD : global marketing issues for HIV testing products and services -- Protectom : selling condoms, a complex business -- Global pricing and ethics of marketing HIV/AIDS drugs -- RealSource India : HIV/AIDS in the back office to the world -- WinThai : initiating HIV/AIDS action in a reborn epidemic -- Woolworths South Africa -- Designing a company HIV/AIDS program. A medical anthropologist in Morocco : social and cultural factors and HIV/AIDS -- Addressing a global cause in local contexts : country case study of HIV/AIDS in Brazil -- Mexicom designs a national public health HIV/AIDS campaign -- Ross IVD : global marketing issues for HIV testing products and services -- Protectom : selling condoms, a complex business -- Global pricing and ethics of marketing HIV/AIDS drugs -- Realsource India : HIV/AIDS in the back office to the world -- Winthai : initiating HIV/AIDS company action in a reborn epidemic -- Woolworths South Africa -- Designing a company HIV/AIDS program. 0902 |
ISBN: | 0-415-45463-8 ; 978-0-415-45463-6 ; 0-415-87468-4 ; 978-0-415-87468-4 |
Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003756279