Ajustements stratégiques aux marchés locaux dans les industries alimentaires de consommation
François Nicolas
| Year of publication: |
2000
|
|---|---|
| Authors: | Nicolas, François |
| Published in: |
Economies et sociétés ; 34,10/11. - Paris : Presses de l'ISMEA. - 2000, p. 27-37
|
| Subject: | Ernährungsindustrie | Food industry | Zielgruppe | Target group | Produktdifferenzierung | Product differentiation | Markenartikel | Brand | Internationales Marketing | International marketing | Multinationales Unternehmen | Transnational corporation | Welt | World |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | French |
| Notes: | Zsfassung in engl. Sprache In: Economies et sociétés ; 34,10/11 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10001571066