Aligning Organizational Structure to the Market

This article emphasises the powerful role structure plays in creating a marketdriven organization. Then it analyses the trade-offs between different organizational structures and higlights the ways in which many firms are adopting hybrid structures based around horizontal business processes. The article also describes some of the ways in which information technology can enable firms to achieve greater market effectiveness without losing economic eficiency.

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Year of publication:	2000-07
Authors:	Day, George
Publisher:	Budapesti Közgazdaságtudományi és Államigazgatási Egyetem Vezetőképző Intézet
Subject:	Business organisation \| Management \| business policy \| business strategy

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Type of publication:	Article
Language:	Hungarian ; English
Notes:	Day, George (2000) Aligning Organizational Structure to the Market. Vezetéstudomány - Management and Business Journal, 31 (7-8). pp. 79-90.
Source:	BASE

Persistent link: https://www.econbiz.de/10012175149