Alliance dynamics through real options : the case of an alliance between competing pharmaceutical companies
Year of publication: |
2014
|
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Authors: | Bérard, Céline ; Perez, Marie |
Published in: |
European management journal. - Amsterdam : Elsevier, ISSN 0263-2373, ZDB-ID 859497-1. - Vol. 32.2014, 2, p. 337-349
|
Subject: | Alliances | Real options | System dynamics | Influence diagram | Pharmaceutical project | Pharmaindustrie | Pharmaceutical industry | Realoptionsansatz | Real options analysis | Strategische Allianz | Strategic alliance | Unternehmenskooperation | Inter-firm cooperation | System Dynamics |
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