Alternative approaches for educating future global marketing professionals : a comparison of foreign study and research-intensive marketing programs
Peter A. Kaufman; Horace L. Melton; Iris I. Varner; Mark Hoelscher; Klaus Schmidt ...
Year of publication: |
2011
|
---|---|
Authors: | Kaufman, Peter A. ; Melton, Horace L. ; Varner, Iris ; Hoelscher, Mark ; Schmidt, Klaus |
Published in: |
Journal of marketing education : JME. - Thousand Oaks, Calif. [u.a.] : Sage, ISSN 0273-4753, ZDB-ID 1045971-6. - Vol. 33.2011, 3, p. 285-294
|
Saved in:
Saved in favorites
Similar items by person
-
Kaufman, Peter A., (2011)
-
The impact of business climate, foreign population and unemployment on new venture creation
Hoelscher, Mark, (2012)
-
Achieving Sustained Competitive Advantage : A Family Capital Theory
Hoffman, James, (2009)
- More ...