Alternative entry paths: the build or buy decision
Year of publication: |
1992
|
---|---|
Authors: | Gilbert, Richard J. |
Other Persons: | Newbery, David M. G. (contributor) |
Published in: |
Journal of economics & management strategy : JEMS. - Malden, Mass. [u.a.] : Blackwell, ISSN 1058-6407, ZDB-ID 1123863-X. - Vol. 1.1992, 1, p. 129-150
|
Subject: | Markteintritt | Market entry | Make-or- Buy-Entscheidung | Make-or-buy decision | Marktstruktur | Market structure | Theorie | Theory |
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