Alternative explanations of online repurchasing behavioral intentions : a comparison study of Korean and UK young customers
Year of publication: |
2010
|
---|---|
Authors: | Ha, Hong-youl ; Muthaly, Siva K. ; Akamavi, Raphae͏̈l K. |
Published in: |
European journal of marketing : EJM. - Bingley : Emerald Publishing Limited, ISSN 0309-0566, ZDB-ID 189982-X. - Vol. 44.2010, 6, p. 874-904
|
Subject: | Online-Handel | Online retailing | Online-Marketing | Internet marketing | Konsumentenverhalten | Consumer behaviour | Südkorea | South Korea | Großbritannien | United Kingdom |
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