Alternative positioning strategies for services in Ghana
Year of publication: |
2014
|
---|---|
Authors: | Coffie, Stanley ; Owusu-Frimpong, Nana |
Published in: |
Thunderbird international business review. - New York, NY : Wiley, ISSN 1096-4762, ZDB-ID 1411657-1. - Vol. 56.2014, 6, p. 531-546
|
Subject: | Ghana | Dienstleistungssektor | Service industry |
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