Ambush Marketing - New Zealand is in Search of Events to Host
Year of publication: |
[2008]
|
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Authors: | Morgan, Owen J. |
Publisher: |
[2008]: [S.l.] : SSRN |
Description of contents: | Abstract [papers.ssrn.com] |
Extent: | 1 Online-Ressource |
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Type of publication: | Book / Working Paper |
Notes: | Nach Informationen von SSRN wurde die ursprüngliche Fassung des Dokuments February 1, 2008 erstellt Volltext nicht verfügbar |
Classification: | K00 - Law and Economics. General ; K11 - Property Law ; K20 - Regulation and Business Law. General ; M30 - Marketing and Advertising. General ; M31 - Marketing ; M37 - Advertising ; O34 - Intellectual Property Rights: National and International Issues |
Source: | ECONIS - Online Catalogue of the ZBW |
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