American Allstars : success strategies of German companies in the United States
Lutz Kaufmann; Dirk Panhans; Thomas Aulbur; Markus Kurch
| Year of publication: |
2006 ; 1st ed.
|
|---|---|
| Authors: | Panhans, Dirk ; Aulbur, Thomas ; Kurch, Markus |
| Other Persons: | Kaufmann, Lutz (contributor) |
| Publisher: |
Frankfurt am Main : European Management Publications |
| Subject: | Internationaler Markteintritt | International market entry | Ausländische Tochtergesellschaft | Foreign subsidiary | Deutsch | German | Erfolgsfaktor | Success factor | Internationaler Markt | International market | USA | United States | Deutschland | Unternehmen | Strategisches Management | Marktzugang |
| Description of contents: | Table of Contents [gbv.de] ; Description [deposit.dnb.de] |
| Extent: | 157 S. graph. Darst., Kt. 220 mm x 170 mm |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 978-3-938877-02-9 ; 3-938877-02-2 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003320504