An alternative to purchase intentions : the role of prior behaviour in consumer expenditure on computers
Edward F. McQuarrie
| Year of publication: |
1988
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|---|---|
| Authors: | McQuarrie, Edward F. |
| Published in: |
Journal of the Market Research Society : JMRS. - London : Soc., ISSN 0025-3618, ZDB-ID 83018-5. - Vol. 30.1988, 4, p. 407-437
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| Subject: | Konsumentenverhalten | Consumer behaviour | Computer |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10001069697