An analysis of how nonresponse error is assessed in academic marketing research
Joel E. Collier; Carol C. Bienstock
Year of publication: |
2007
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Authors: | Collier, Joel E. ; Bienstock, Carol C. |
Published in: |
Marketing theory. - London [u.a.] : Sage, ISSN 1470-5931, ZDB-ID 22015401. - Vol. 7.2007, 2, p. 163-183
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