An Analysis of Major Challenges That an Indian Leather Industry Is Facing and Their Impact on Leather Export Performance in Recent Years

Leather Industry is one of the export oriented industries in India having an annual turnover of US $12 billion (approx.). The Industry occupies a prominent place in Indian Economy due to its substantial export earnings. Like any other Industry there are certain internal and external factors influencing the domestic and export performance of Indian Leather Industry. Through this paper an attempt has been made to examine the impact of major variables/factors affecting the export performance of leather and leather goods, using secondary data sources. This paper also tries to examine the strengths and weaknesses of Indian Leather Industry through SWOC Analysis and PORTERS FIVE FORCE Model covering two major cities famous for leather manufacturing and exports, i.e. Kanpur and Unnao districts of Uttar Pradesh, India