An analysis of price segmentation in the cruise industry
Year of publication: |
2020
|
---|---|
Authors: | Espinet, Josep Maria ; Gassiot Melian, Ariadna ; Rigall-I-Torrent, Ricard |
Published in: |
Journal of revenue and pricing management. - Basingstoke : Palgrave Macmillan, ISSN 1476-6930, ZDB-ID 2114191-5. - Vol. 19.2020, 3, p. 162-189
|
Subject: | Cruise | Hedonic approach | Online travel agencies | Prices | Ranking | Hedonischer Preisindex | Hedonic price index | Kreuzfahrt | Reisevermittler | Travel agency | Preismanagement | Pricing strategy | Marktsegmentierung | Market segmentation |
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