An application of the consumer ethnocentrism model to French consumers
Year of publication: |
2005
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Authors: | Javalgi, Rajshekhar G. ; Khare, Virginie Pioche ; Gross, Andrew C. ; Scherer, Robert F. |
Published in: |
International business review : the official journal of the European International Business Academy. - Amsterdam [u.a.] : Elsevier, ISSN 0969-5931, ZDB-ID 11643389. - Vol. 14.2005, 3, p. 325-344
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