An approach to the measurement of intangible assets in dot com based on web metrics and financial information
Y. Fuertes Callén, C. Mar Molinero and C. Serrano Cinca
| Year of publication: |
2001
|
|---|---|
| Authors: | Fuertes Callén, Y. ; Mar Molinero, Cecilio ; Serrano Cinca, C. |
| Publisher: |
Southhampton : Univ., School of Management |
| Subject: | Immaterielle Werte | Intangible assets | Messung | Measurement | Performance-Messung | Performance measurement |
| Extent: | 35 S graph. Darst |
|---|---|
| Series: | Discussion papers in accounting and finance. - Southampton : [University of Southampton, School of Management], ISSN 1356-3548, ZDB-ID 2952887-2. - Vol. AF01-5 |
| Type of publication: | Book / Working Paper |
| Language: | English |
| Notes: | Literaturverz. S. 21 - 24 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10001629023