An empirical comparison of the efficacy of covariance-based and variance-based SEM
| Year of publication: |
2009
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|---|---|
| Authors: | Reinartz, Werner ; Haenlein, Michael ; Henseler, Jörg |
| Published in: |
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy. - Amsterdam : Elsevier, ISSN 0167-8116, ZDB-ID 6226917. - Vol. 26.2009, 4, p. 332-344
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