An Examination of new product diffusion models
Document #PICRM-2004-02Research Area: Industry Definition and Strategic Analysis
Year of publication: |
2004-10
|
---|---|
Authors: | van de Capelle, Jean-Pierre |
Publisher: |
Printing Industry Center, RIT |
Subject: | Bass diffusion model | Digital presses | Market value | Sales strategies | Xerox |
Saved in:
freely available
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