An examination of perceived risk, information search and behavioral intentions in search, experience and credence services
Year of publication: |
1999
|
---|---|
Authors: | Mitra, Kaushik ; Reiss, Michelle C. ; Capella, Louis M. |
Published in: |
Journal of Services Marketing. - MCB UP Ltd, ISSN 2054-1651, ZDB-ID 2020791-8. - Vol. 13.1999, 3, p. 208-228
|
Publisher: |
MCB UP Ltd |
Subject: | Consumer behaviour | Information | Risk | Services marketing |
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