An exploration of factors influencing car purchasing decisions
Year of publication: |
2013
|
---|---|
Authors: | Prieto, Marc ; Caemmerer, Barbara |
Published in: |
International Journal of Retail & Distribution Management. - Emerald Group Publishing Limited, ISSN 1758-6690, ZDB-ID 2032071-1. - Vol. 41.2013, 10, p. 738-764
|
Publisher: |
Emerald Group Publishing Limited |
Subject: | Car market | Consumer choice | Random utility theory | Socio-demographic profile | Multinomial logit | Consumer behaviour | France |
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