An exploratory investigation on new product development in family luxury businesses
Year of publication: |
2015
|
---|---|
Authors: | Bresciani, Stefano ; Bertoldi, Bernardo ; Giachino, Chiara ; Ferraris, Alberto |
Published in: |
World review of entrepreneurship, management and sustainable development. - Olney, Bucks. : Inderscience Enterprises, ISSN 1746-0573, ZDB-ID 2193382-0. - Vol. 11.2015, 2/3, p. 186-199
|
Subject: | luxury | family firms | product | nwe product development | NPD | Italy | family | Produktentwicklung | New product development | Italien | Familienunternehmen | Family business | Luxusgüter | Luxury goods | Innovation | Innovationsmanagement | Innovation management | Familie | Family | Unternehmenserfolg | Firm performance |
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